Can you tell Austria from Australia? How about Slovakia / Slovenia / Slavonia? Every day, someone makes a costly destination mix-up. These are their confessions!
Tag: marketing
The year has started with some creative tourism campaigns. The best ones are not terrorizing us with destination marketing. Instead they are reconnecting us with humanity!
From National Park Service to TSA, serious organizations are employing humor as safety marketing tool on social media. Does it work, and can it secure more than laughs?
Botticelli’s Venus eating pizza is the latest Italian laugh. But with the number of mistakes in this tourism marketing campaign, it nominates for one of the biggest travel promo flops!
Hotels and other businesses struggle with reacting to negative feedback. Here’s how to respond to a bad review, and how not to!